Serhat Atayeter
SERHAT ATAYETER

Mobile Solutions Lead

BIO

M.Serhat Atayeter has been graduated from Information Systems and Technologies as well as International Business and Trade departments. He holds MBA degree from Koc University. He was the co-founder of el6 (an ad-hoc social network) before joining Google in 2011. He worked as Account Strategist in travel vertical at Google until 2013 before he's joined Customer Solution and Innovation team as Performance Marketing Consultant. He also teaches Data-driven Decision Making course at Bogazici University as part-time lecturer.

TOPIC

Building A New Mobile Web

“The web needed to adapt to mobile. And it was rocky process. But it has happened.”While it has been told that the web is dead in 2010, now they are telling that the web is becoming alive again with the new designs and applications. In this talk, we will be talking about what those new technologies are and how we can use more efficiently.